Tom Craggs /

I passionately believe in learning and that my role as a coach, whether stood by a track, writing a training plan or an article, or presenting to a group is to create a motivational, supportive environment for learning to take place. I wasn't an athlete as a young person and whilst I have competed for clubs at events from 1500m up to the marathon my entry into performance coaching wasn’t through being an elite athlete.


I believe in taking a scientifically grounded and evidenced approach to all I do but driven by a passion for people, and understanding the realities of sport balanced with work and family life as well as social and emotional wellbeing. I work in partnership with some of the UKs leading physiologists, physiotherapists and nutritionists and I love working with people as hungry to learn as I am.


My journey started running a marathon for charity, progressing through passion, a rigorous commitment to learning more, self reflection and continuous improvement to now working as an England Team Coach and Leader. I believe we are all capable of amazing things if we enjoy what we do, find our intrinsic drive and are willing put in a bit of work.


I am currently in the final stages of an MSc in Performance Coaching and I have a first class degree in marketing and sports management. I’m a Level 3 Advanced Personal Trainer specialising in sports conditioning and I have worked with some of the UKs leading brands and charities including Adidas, Polar, Oofos, Medichecks, Cancer Research UK, JustGiving and St John Ambulance amongst many others. I am currently England Regional Coaching Lead for the Midlands and a coach on British Athletics’ AASE Programme. I support athletes of all abilities as well as charities and brands to be the best they can be.